How To Use Social Media To Help Boost Your Chances of Getting a Job

For job seekers, strategic use of social media is one of the most powerful tools at your disposal — but it’s also a double-edged sword. Unfortunately, one misstep can stand out to potential employers more than your list of bona fides.

If done right, however, skilled use of these platforms — primarily LinkedIn, but others like Facebook and Twitter as well — can help distinguish you from many users who aren’t taking full advantage of the power to create an impressive and polished professional image. With 40 million people on LinkedIn searching for jobs each week, you want to be one of the three people getting hired on the platform each minute.

To get the latest tips on the best ways to leverage social tools, we consulted Heather Hamilton, founder of Resume Insider, which provides resume, LinkedIn and job search coaching services.

“Recruiters heavily rely on social media as part of their job candidate generation strategy,” Hamilton said. “Often your presence on social media is the first impression a recruiter has of you. So it’s important that you are sending the right signals.”