Conscious Fashion: ‘So Much More You Can Do With Discarded Clothes’

In South Africa, the fashion industry is now starting to do its bit to negate the effects of climate change, with some designers going green, in interesting, creative and even lucrative ways.

Ayanda Nhlapo, a stylist and entrepreneur, is one of them. She hosted and co-produced her own TV fashion show, Ayanda’s Fashion House, where she explored the work of some of South Africa’s most prolific designers and creatives in the fashion industry. The fashion aesthete says the influence of the industry is far-reaching, and therefore, must be more responsible about the environment and preservation of resources.

“I’ve always had a knack for creating, whether I’m creating from scratch or recreating something that already exists,” says Nhlapo. So, upcycling, or repurposing, is what she is into.

“However, recreating or upcycling has always given me much more excitement and a deeper sense of purpose.

“Upcycling can be challenging but rewarding in the sense that it’s not just about creativity but it’s more so about contributing to solving the effects of fast fashion on the environment and the economy. It is very important that we preserve our culture, identity, and resources,” she says.

Fascinated about culture as well as traditional wear, some of her design ideas are fairly unconventional, such as Zulu sandals made of tyres. Besides clothes, she also designs accessories, such as earrings and key-holders. One of her designs is earrings shaped like water droplets to highlight the importance of saving water, whilst also bringing forth the beauty and importance of recycling and upcycling.

Read the full story at Forbes Africa